Fashion Brand Debuts at NYFW
Fashion Brand Debuts at NYFW, Via a Celebrity Studded Runway Show to benefit Make-A-Wish Metro New York at the Roosevelt Hotel
WHAT: Zohar by FrankForter debuts their “newly launched” collection, during New York Fashion Week.
WHERE: Roosevelt Hotel, NYC – Grand Ballroom
WHEN: Tuesday, February 16th, 2015 4 to 5 PM Red Carpet, 5 to 6 PM Runway Show & 6 to 10 PM After Party
WHY: The event is being held first & foremost to launch Zohar by FrankForter to the fashion industry, as well as to benefit Make-A-Wish Metro New York via guest donations as well as a silent auction table with 100% of proceeds going towards Make-A-Wish Metro New York.
WHO: Founded by Marco Zohar & Yaakov FrankForter, Zohar by FrankForter is an upcoming women’s brand based in Montreal, CA. The collection has been designed for the fashion-conscious women and includes evening wear, event and day dresses as well as outerwear. Hair & Make-Up sponsored by Christo Fifth Avenue. Gift bags sponsored by My Brigadeiro.
INVITED CELEBRITY GUESTS: Cameron Diaz, Sofia Vergara, cast of BRAVO’s “Real Housewives of NY & Beverly Hills” as well as “Vanderpump Rules”, Nigel Barker, Tyra Banks, John Legend, LL Cool J, Donald Trump. LIVE performance opening runway show by solo violinist Gregory Harrington. Celebrity DJ Luv will spin throughout the evening. For more information on Make-A-Wish, please visit www.metrony.wish.org.